Monetizing Your Blog: Building Traffic

Build your traffic My post about Monetizing My Blog sparked a lot of interest from bloggers and non-bloggers alike. Since so many are interested…I decided that I would start a series of posts titled “Monetizing Your Blog“. This series will serve as a helpful jump start for anyone wanting to begin monetizing their blog, or just to get some new ideas.

You can sign up for all the affiliate programs, have several Google Ad Sense banners running, and post your referral links until you are blue in the face. If you don’t have traffic, you can forget about making any money from your blog.

How to Get Traffic To Your Blog

So how do you get traffic? Well the internet is wide and vast and if you want traffic you have to go out there and get it. I recently wrote this article on Quick Online Tips about Why New Blogs Fail. First and foremost, make sure your blog isn’t making any of those big mistakes. Make sure you have a Twitter account and Facebook fan page associated with your blog. Promote your posts in social media. That is the easiest and most predictable way to get your content out to the masses.

What Else Can I Do To Get Noticed?

These are my 5 best traffic boosting suggestions as of right now. I have had good success with all of these methods.

  • Promote your writing and your niche elsewhere. I freelance for Associated Content and Ezine Articles. At times I re-purpose content I write here to submit over there. Associated Content can also earn you some money. These sites rank very high in the search engines, so by association…your articles will get a boost. You can link to your blog from your bio, so if someone clicks on your author profile, they’ll land back on your site.
  • Guest Post. I posted about why guest posting works for me already, but it bears repeating. Guest Posting has been my #1 traffic booster
  • Comment GENUINELY on other blogs in your niche. This means you read what is written and you write a comment that says more than “Great Post! Rock On With Your Bad Self.”. No one expects a 3 paragraph monologue in their comment section, but well thought out comments make people take notice and might drive some traffic back to your site.
  • Take the time to build up your email list. The more people who see you in their inbox every day, the more people that will come to your blog. I subscribe by email to VERY few blogs. Those that I do subscribe to, I visit almost every day. I’m currently running a monthly giveaway right now for those that subscribe by email. I’m also about to release my very first e-book! It will be free with email sign up (don’t worry, if you are already subscribed you will be the FIRST to receive the e-book!)

So I Have Traffic, Now What?

Now you have to keep your traffic. This pretty much means that whatever it took to get them there?

You need to deliver on.

Be a responsible, trustworthy blogger and you shouldn’t have much trouble keeping your audience. If you give your readers what they want, they will stick around! I love my readers, I think hard and long every day about what they want, and what they need from me. I’m here to help them and once I stop delivering on that promise…they’ll go elsewhere.

Another thing to think about is how targeted is your content? Be sure not to lose focus on what the primary content of your blog should be made up of. Family Friendly Frugality is a family blog about frugal living.

If it doesn’t fit in those categories, it shouldn’t be a part of my blog. Don’t get me wrong, my personality and my life is ever present.

I’ve learned through this experience that my readers expect a certain stream of topics from me. They want to see hot deals, money saving tips, frugal recipes & activities and ways to earn money!

Topics outside of that focus don’t do much for the blog or my readers.Be Patient!

You aren’t going to build an email list overnight. You aren’t going to have 60,000 visitors a day in a month. It takes time to build up a readership.

Have patience, keep plugging away and be an authoritative voice within your niche and you will succeed!

How & Why I MonetizE My Blog

I know there is always a bit of controversy surrounding monetizing your blog.

You either are for it or you hate it.

Personally? I love it.

It’s no secret that my blog is monetized. I try to be as upfront about it as I can so people can make the decision themselves about whether they want to click my links (please do!) or not.

Monetizing my blog allows me to get paid for doing something I love. It allows me to get paid for something that takes time away from my family. It allows me to get paid for helping a store get a sale, or a sign-up or simply helping get a site NOTICED!

I decided early on that I wouldn’t ever promote anything I:

A. Wouldn’t take advantage of myself (not to say I take advantage of every deal I post…I’m not made of money!)

B. Wouldn’t fit in with my own moral standards (for instance, you’ll never see me promote anything that is illegal!)

C. Would be considered spammy or unhelpful to my readers.

My goal is to enrich your life by providing deals, access to special offers and links to coupons…and I get paid a bit for it. I’m not ashamed of it. I own it, and it works for me.

Now, am I making enormous wads of cash doing this? Absolutely not. I know there are people that make 6 figures blogging. I am certainly not one of them! Do I even make a living? No, not by any stretch of the imagination.

In time though? I do hope to earn enough to allow me to work from home even after my children are in school so I can be more available to them. Every time a reader supports my efforts, I get a step closer to that goal.

I think because I am so upfront about my affiliations and have my disclaimer right at the bottom of all of my posts, I get a lot of emails asking HOW I monetize my blog.

Here are a few links to companies I am affiliated with:

  • Google Adsense-If you have a blog, this is the easiest ad network you can sign up with. 
  • ShopHer– I don’t use this affiliate network that often, but often when I link to a coupon, I use their coupon printing links. 
  • Commission Junction– a network with Best Buy, Restaurant.com, Torrid, etc
  • Linkshare– Toys R Us, Itunes, Walmart, etc
  • Amazon Affiliate – This is my favorite! Who doesn’t love Amazon? It’s actually really easy to make money as an Amazon affiliate just by sharing the things you love. 
  • RewardStyle – RewardStyle can be a bit tough to get into for a new influencer, but it’s worth it! 
  • ShareASale – I love ShareASale for online retailers such as Jane and Proozy. I link to the great deals on these sites on a regular basis and ShareASale helps make this a win/win for me and my readers! 
(yes some of those are referral links)
The main way I make money though is because I am honest and passionate. I don’t promote things I don’t enjoy. I don’t promote things that I think are scams. If I goof up and promote something that doesn’t work out. I’ll fess up and pull it down.
Monetizing my blog is a way to turn my passion into a business. It’s a way to help out not just all of my wonderful readers, it’s also a way to help out my family!

Looking for more resources on starting a blog and monetizing a blog? Click the links below!

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